The owner of the Yeezy brand shows his ‘playfulness’ when he often spends large sums of money to buy gifts for relatives.
Illustration
At the end of April, rapper and fashion designer Kanye West was named by Forbes on the list of billionaires, with a fortune of 1.3 billion USD. Most of the money he earns thanks to the Yeezy fashion brand in collaboration with Adidas. This success comes from a unique advertising strategy plus the influence of “entertainment queen” Kim Kardashian.
However, the announcement that Kanye West owns a fortune of 3.3 billion USD has made this incident the focus of public opinion. Not only that, recently the male rapper also ranked 2nd in the world’s top 100 announced by Forbes as the celebrity with the highest income.
Earning a lot of money, Kanye West does not hesitate to spend it on many different purposes. According to South China Morning Post, below are the ways fashion designers use their money.
1. Gifts for wife and children
With his talent and strategic mind, Kanye West earns millions of dollars from his music career and fashion empire. Therefore, the fact that he spent a large amount of money to buy gifts for his relatives was not surprising to fans.
In 2014, the American rapper spent more than 60,000 USD to buy a diamond-encrusted crown for his daughter North for Christmas. When North dresses up, she will become a real princess. Kanye hopes his daughter will cherish this gift throughout her childhood years.
Not only that, the father of the Yeezy brand also gave his daughter a velvet jacket worth 65,000 USD. According to South China Morning Post, this item was once owned by Michael Jackson.
Kim Kardashian’s designer bag collection includes a bag painted by her daughter North. Photo: @kimkardashian.
According to The Mirror’s sources, that same year, Kim also received clothes, shoes, handbags and jewelry from her husband. They are all special orders. Previously, to propose to the “entertainment queen”, Kanye spent $2 million on a 15-carat diamond engagement ring.
Some handbags and shoes in Kim’s wardrobe were also donated by the male rapper. This includes the Hermès Birkin bag painted by North’s daughter, priced from 9,000-500,000 USD.
When the couple was still dating, Kanye bought a $35,000 Panthère de Cartier bracelet for his sister Kylie Jenner.
2. Real estate
The singer of Follow God does not hesitate to invest his money in real estate. Currently, the Kardashian-West family lives in a villa worth $60 million, with an area of more than 1,450 square meters, located in the Hidden Hills area, Los Angeles, USA.
The minimalist-style mansion of Kanye West and his wife. Photo: @jackie_nickerson.
In addition, Kanye spent $28 million on two large ranches in Wyoming, which include cattle and saunas. Kim shared with Business Insider that her husband envisioned it as a family weekend getaway destination.
But the fashion designer doesn’t just buy luxury homes and getaways for herself. Insider reported that the rapper attempted to build a Star Wars-inspired dome in Calabasas, in an effort to aid the homeless. Unfortunately, they were destroyed because Kanye had previously failed to secure a building permit.
3. Car
Kanye West has a passion for Lamborghini supercars. He once revealed to Forbes: “I still remember the time my father took me to see a car show. That was the first time I saw a Countach in real life. One person said I would never be able to touch it.” . I’m obsessed with this car.”
In particular, when asked if there were any shoes that represented the Countach, Kim Kardashian’s husband replied, “There’s always a little bit of Lamborghini in everything I do.” 7X also added that Yeezy is the “Lamborghini of shoes”.
In addition, Kanye also shared: “They are miniature cars. We work on shoes like you work on a car.”
Besides, he also owns many supercars from other brands such as Mercedes, Porsche…
Kanye West and Kim Kardashian were caught driving a car from the Italian brand, worth about 180,000-210,000 USD on the streets of Paris, France. Photo: Zimbio.